Results-driven SEO Analyst and Digital Content Strategist with 6+ years of experience in content optimisation,
organic growth, and AI-powered workflows. Proven expertise in leveraging data analytics and AI tools to drive
measurable improvements in search rankings, user engagement, and content performance. Skilled in video
content creation, CMS operations (Shopify, WordPress), and cross-functional collaboration. Demonstrated
ability to scale content operations while maintaining quality standards in fast-paced environments.
Implement comprehensive SEO strategies resulting in improved organic search rankings and increased web-
site traffic through keyword research, on-page optimisation, and technical SEO audits