Somojjol Roy

Developed and executed data-driven lead generation strategies to increase qualified prospects. Identified and researched potential clients through digital platforms, databases, and industry events. Managed and maintained CRM systems to ensure accurate lead tracking and pipeline management. Designed targeted outreach campaigns (email, LinkedIn, cold outreach) to drive engagement. Scheduled and coordinated meetings between prospects and the sales/technical team. Represented the company at networking events to expand business opportunities. Analyzed campaign performance metrics and optimized strategies to improve conversion rates.