Riya Sharma
ID: CCE935297
Riya Sharma
ID: CCE935297
- Delhi, India
Riya Sharma
ID: CCE935297
About Riya Sharma
Social Media Specialist with 3 years of experience driving audience engagement and brand growth across platforms like YouTube, LinkedIn, Instagram, Twitter, Facebook, and websites. Proven success in creating and executing data-driven content strategies, from ideation to publishing. Experienced in running paid campaigns on Google Ads, Meta Ads, and LinkedIn Ads to amplify reach and maximize ROI. Passionate about leveraging digital trends and analytics to craft impactful, high-performing social media campaigns.
Employment History
India Today GroupInvite company
1st Mar 2022 to 4th Aug 2025
Social media handler
1st Mar 2022 to 4th Aug 2025
Salary Package
Salary Hidden
Roles & Responsibility
Managed and published engaging content across YouTube, LinkedIn, Instagram, Twitter, Facebook, and website platforms to drive audience growth and brand visibility. Developed and executed content strategies aligned with digital trends, enhancing audience engagement and reach. Monitored analytics and performance metrics to refine strategies and improve content effectiveness. Progressed from intern to retainer and then to full-time Social Media Publisher role at Business Today, demonstrating strong performance and leadership.
Skills
- Communication
- Content Writing
- Digital Media
- SEO
- Social Media
- Canva
- Microsoft Power point
Verification Pending
Education
PG in PR, Advertising and Digital Marketing
YMCA New Delhi
25th Aug 2025 to 31st Aug 2026 (Expected)
Bachelor’s degree in Journalism and Mass Communication
Trinity Institute of Professional Studies Dwarka, New-Delhi
1st Aug 2019 to 31st Aug 2022 (Expected)
Certifications
PG in PR, Advertising, Digital Marketing
From : YMCA New Delhi
25th Aug 2025 to 27th Jul 2026
Expertise
Social Media Management (Facebook
5/5
5/5
5/5
5/5
YouTube)
5/5
Content Strategy and Creation
5/5
Social Media Analytics and Reporting
5/5
Community Management and Engagement
5/5
Canva
5/5
Strategic Thinking and Trend Analysis
5/5
Copywriting and Editing
4/5
Campaign Planning and Optimization
4/5
Google Ads
3/5
Meta ads
3/5
Adobe Photoshop (or other creative tools)
3/5
Linkedin Ads
2/5
