Growth Marketing Manager at Ferns N Petals with over 7 years of experience specializing in performance marketing, paid media, and SEO. Manages monthly ad spends of ₹40–80L across Google, Meta, and affiliate platforms, contributing to ₹10Cr+ annual revenue. Leverages data-driven strategies to optimize campaigns for CPA, ROAS, and customer lifetime value while driving organic traffic through advanced SEO techniques.
I handle performance marketing campaigns on Google and Meta. My role includes campaign planning, optimization, budget management, A/B testing, and improving ROAS, CAC, and revenue growth.