Rajni Soni

Results-oriented Performance Marketing Specialist with 1.5 years of experience in day-to-day execution, campaign implementation, and optimization. Proven ability to interpret performance reports, provide actionable insights, and generate campaign reports to meet and exceed client performance targets. Expertise in multi-channel campaign management, data analysis using GA4 and Looker Studio, and optimizing targeting strategies to reduce CPA, driving measurable improvements in lead retention and operational efficiency.